The recent improvement of technology has made it potential for us to stay in ways that have never been doable earlier than. It is extremely important to remember that a culture is to a big extent a historical product, a social product; a culture is socially manufactured, the handiwork of both deliberate and coincidental human social collusions and interactions. The social media applications have been credited as the primary social networking too to really make a reference to tradition.
The course of his work traces the changes in new technology and the changes in attitudes towards it. Rushkoff understands the technology from the viewpoint of a longtime consumer and emerged from the counter-culture as counter-cultural ideas influenced mainstream culture.
Furthermore, increasingly folks get used to the new media like Web, laptop computer and cell phone with out depart the outdated media like television, radio and newspaper. It is nicely previous time to use renewable energy to energy our nation. “a medium is a technology within which a tradition grows; that’s to say, it provides type to a tradition‟s politics, social group, and recurring methods of considering”(Postman, 2000).
Furthermore, technology causes a number of distractions for college kids, affecting their studying. The answer, for Heidegger, is to not get rid of the technological approach of regarding actuality. It asserts that the technology moves alongside its own path and that individuals have little affect over how these political techniques, culture and social construction will probably be impacted.
We’re the grid, even if we don’t think so about ourselves as a result of, one way or the other, we are conforming to the cultural dictates of the brand new and emerging media, and we are in a hurry to dump the previous ways or prepared to be numbed from acknowledging it. In so doing, we’re, in plain view, turning into and permitting ourselves to be enslaved by technology, and can’t even grasp that we’re in the act of doing so and are desperate to ride pell-mell into the technological virtual world.